Can Surveys Nab More Customers?
Engagement is key to gaining and retaining customers, and surveys may play a role in boosting engagement even though your primary objective with surveys might be to perform market research. Learn a bit...
View ArticleSeasonal Keywords: Worth It?
You put a lot of work into your content strategy so you can optimize engagement and boost search engine rankings. But are you making the most of seasonal keywords in your content? What are seasonal...
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Ultimate PPC Beginners Guide
When it comes to digital marketing there are various strategies that can be employed to generate leads and cultivate those leads to turn them into actual paying customers or clients. Pay per click...
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Google Adwords Parallel Tracking: Everything You Need to Know
The latest of Google’s initiatives to improve loading time for landing pages is parallel tracking. It’s currently an opt-in service but the search engine titan is going to be making it a requirement...
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The Importance of Optimizing Your Landing Pages for PPC Campaigns
Once you’ve got your website SEO optimized, the next step to start really driving traffic to it. But, how do you do that? Ads are a great way to send targeted traffic to your website, but if you’re not...
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Top 5 PPC Trends to Watch Out for in 2023
Curious about the newest PPC trends? Google reported $33.74 billion in the third quarter of 2018 in ad revenue. Facebook reported $13.54 billion in that same quarter for ad revenue. This is...
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How to Optimize for Voice Search 2025?
In today’s fast-paced, hands-free world, voice search has transformed from a futuristic convenience into a daily necessity. Whether it’s asking Siri for directions, telling Alexa to play a playlist,...
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